Seamless In-App Post-Purchase Experience by Appbrew

The journey of a customer doesn’t conclude when they hit “checkout.” In fact, the post-purchase experience is where loyalty begins. A seamless and engaging process after an order can change a one-time buyer into a lifelong customer. By focusing on order tracking, visibility, and hassle-free returns, you can capitalize on this critical phase and encourage repeat purchases. An excellent post-purchase experience might be all you need to build customer loyalty and retention.

The Post Purchase module provides users with a set of features that upgrades their experience after placing an order. This module includes order tracking, notifications about order status, cancellation options, and easy access to previous orders. It is designed to deliver support by using data from Shopify.

What’s the goal? To ensure customers feel informed and valued after making a purchase.

The impact? Brands like Dermaclara, Sukoshi Mart, and FFS Beauty have successfully implemented these features to improve customer engagement and satisfaction. 

Key Features of the Post-Purchase Experience

Order Tracking

1. Native Order Tracking: Customers can track their orders directly within the app. Users can see their order status at various stages until it reaches them.
2. Multiple Shipments: If an order consists of multiple shipments, users can view the status of each product separately.
3. Previous Orders: Customers can easily access their past orders for reference.

Order Notifications

• Customers who subscribe to push notifications receive timely updates about their order status changes. Notifications include:
  
  • Ready For Pickup
    
    • Title: Your Order is Ready!
    • Text: "Your items are all set and waiting to be shipped."
  • In Transit (Shipped)
    
    • Title: Order in Transit
    • Text: "Great news! Your order has been picked up and is now en route to your doorstep."
  • Out for Delivery
    
    • Title: Your Order is Out for Delivery
    • Text: "Your order is on the move and heading your way. Keep an eye out."
  • Delivered
    
    • Title: Your Order Has Arrived!
    • Text: "Your package has been delivered to your doorstep. Enjoy your order, and thank you for choosing us!"

Reorder 

• Customers can easily reorder previous purchases with just a few taps. 
• Place the same order again without searching through their history or catalog.

Order Cancellation

• Customers have the option to cancel their orders within a specified cancellation period.
• The app captures the reason for cancellation, which gets passed to Shopify for record-keeping.
• A predefined logic determines the timeline for cancellations, restricting them after a certain period.
• Once an order is fulfilled, cancellation is no longer possible.
• Prepaid orders are automatically refunded upon cancellation.

Return Integration

• The app provides RTOs by passing necessary order parameters (order ID, email, phone number) to Shopify for processing returns through a web view.

Achieve customer satisfaction with Appbrew 

The post-purchase experience directly influences customer satisfaction and loyalty. 100% transparency on order tracking, easy cancellations & returns, are bound to create a positive experience for your customers. If your brand is ready to step up to the next level of customer retention and loyalty, then book a demo today!

Don’t let your customers feel disconnected after their purchase. Reach out today to learn how you can jack up the post-purchase experience to keep your customers coming back.