Appbrew’s In-App Subscriptions

For DTC brands, optimizing customer experience is a constant task. When customers decide to subscribe, every detail counts. That’s where Appbrew steps in to seamlessly enable Subscriptions for your customers. 

If you want to boost Shopify app conversions, build customer loyalty, and drive more revenue, Appbrew understands the needs of DTC brands and tackles them directly.

Appbrew's Subscriptions feature offers a smooth experience for merchants and customers alike. It resolves obstacles in the subscription process and connects with top providers like Recharge, Stay AI, and Prive.

Dermaclara, a skincare brand, faced challenges with customer retention and subscription management for their app customers. They had a complex subscription process that frustrated customers and caused high churn rates.

What’s the goal? To create a faster, easier subscription process that fits your business needs.

What’s the impact? Dermaclara, using Prive, saw 15% of the orders on the app are subscription orders, adding recurring revenue to the business. This isn’t just about ease; it’s about building steady revenue that keeps customers returning. The brand retained existing customers and attracted new ones through positive word-of-mouth.

Key Features That Boost Engagement

Integration with Top Subscription Providers

Appbrew connects with leading subscription providers: like Recharge, Stay AI, and Prive. Each integration comes with a suite of unique capabilities that raise the subscription experience for both merchants and customers.

• Placing a subscription order: On the product detail page (PDP) for subscription products, customers can select their preferred delivery timeline and receive a discount for subscribing to the product. This information is also included in the shopping cart for clarity. Clear subscription communication during pre-order also helps in improving subscription percentage.

• Fetch Subscriptions: Customers can view all of their active subscriptions and take necessary actions.

• Reschedule Subscriptions: Customers can adjust their subscription delivery dates. This flexibility reduces churn rates, letting customers receive products whenever they want.

• Edit Address: Customers can update their shipping addresses directly within the app. This feature minimizes delivery issues and ensures that products reach the correct location.

• Skip or Unskip Next Order: Customers can skip their next order if needed, controlling their purchasing schedule. This option is crucial for managing inventory and preventing waste. Customers align deliveries with their usage patterns.

• Pause or Resume Subscriptions: Customers can pause their subscriptions during times when they may not need products. 

Custom Business Logic

Appbrew supports flexible business logic that adapts to client needs via subscription APIs. This includes features like conditional pauses and limited rescheduling options. You can adjust the subscription experience based on customer behavior as well. 

Fast and Easy Setup

Setting up these subscription features is simple. Merchants only need to provide an API token from their chosen provider, making it easy to start without technical skills.

Subscribe to the Next Level with Appbrew

Think about your customers returning, only to engage more with your brand. They will enjoy a personalized subscription experience while you achieve higher revenue. Brands like Dermaclara and FFSBeauty have already seen such results by integrating subscriptions into their mobile apps. 

When selecting the right subscription app for your Shopify store, consider platforms like Recharge and Skio—both offer unique features that cater to different business needs, ensuring a seamless subscription experience for your customers.

Now is the time to act! Book a demo today and see how Appbrew can change your brand's subscription strategy. Your customers expect a better experience, and your business needs this change. Take the step. Your customers will appreciate it!