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Kshitij Rawat is a Product Marketing Manager at Appbrew, where he spends his time turning complicated tech into things people actually understand, and hopefully want to try out. He writes about DTC, Shopify, AI, marketing, growth, SEO, and the occasionally chaotic world of building and marketing tech products. When he’s not thinking about positioning or wondering why a perfectly good landing page suddenly stopped converting, he’s either spending time with his family or chasing the setting sun on his motorcycle.
Kshitij Rawat is a Product Marketing Manager at Appbrew, where he spends his time turning complicated tech into things people actually understand, and hopefully want to try out. He writes about DTC, Shopify, AI, marketing, growth, SEO, and the occasionally chaotic world of building and marketing tech products. When he’s not thinking about positioning or wondering why a perfectly good landing page suddenly stopped converting, he’s either spending time with his family or chasing the setting sun on his motorcycle.


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