If you're currently using or evaluating Shopney and looking for a more technically advanced AI powered mobile app builder for your Shopify store, you're at the right place.

This comprehensive analysis breaks down exactly how Appbrew's technical architecture, AI-powered features, and optimized performance deliver superior results compared to Shopney.

Shopney vs Appbrew: Feature Overview

Both Shopney and Appbrew deliver native mobile apps, but the in-depth comparison reveals which Shopify App Builder would make the most sense for your enterprise DTC brand.

Feature / Capability

Appbrew

Shopney

Native Android & iOS App 

Built-in AI tools like AI concierge, AI Powered Personalization and MiLo (Appbrew AI agent) to scale your app and platform experience.

Yes

Yes

AI Personalization

AI powered Personalization of content, collections, and offers using user segments based on cart value, location, tags, and purchase history.

Yes, one-click personalization

Limited

AI Shopping Assistant

Instant personalized product guidance and discovery, just like a high-end in-store associate.

Yes (Built-in AI-Concierge)

No

AI Copilot

An intelligent lifecycle operator that helps you track key metrics, refine marketing campaigns, and launch high-impact promotions effortlessly.

Yes (Milo)

No

Native Checkout Experience

A one-tap, under-one-second checkout optimized with modals and exit-intent to reduce drop-offs.

Yes

No (webview checkout)

Design Customization

Yes (AI-concierge, AI-skin analyzer, and adding more)

Yes

Yes

Advanced Promotion Engine

Run app-exclusive promotions like BOGO, bundles, and cart-based discounts using Advanced promotion engine.

Yes

Limited

Customizable Home & Collection Pages

Yes (AI-concierge, AI-skin analyzer, and adding more)

Yes

Yes

Social Login

Yes (AI-concierge, AI-skin analyzer, and adding more)

Yes

No

Integrations for Web Experience Parity

Bring your Shopify apps like reviews, search, and loyalty into the app to ensure your app mirrors your Shopify store’s features.

Yes (120+)

Limited (45+)

In-app Subscriptions & Memberships

Native subscription management with delivery skips, edits, and rescheduling directly inside the app.

Available

Limited (via webview)

Shopify Markets Integration

Show local prices and currencies automatically using Shopify Markets based on user location.

Yes

Yes

24/7 Slack Support

Dedicated Slack access to Appbrew’s success team for real-time support, and growth planning.

Yes

No

Real-time Sync with Shopify

Yes (AI-concierge, AI-skin analyzer, and adding more)

Yes

Yes

Analytics & Insights Dashboard

A built-in advanced analytics dashboard to track engagement, revenue, and conversion metrics  in real time.

Advanced

Limited

Behavioural Insights

Monitor user actions like views, clicks, and scrolls to optimize offers and personalize experiences at scale.

Yes

Limited

SMS integration with Attentive

Monitor user actions like views, clicks, and scrolls to optimize offers and personalize experiences at scale.

Yes

No

The comparison reveals that both Shopney and Appbrew excel at creating native mobile apps, but when it comes to AI features, conversion optimization, advanced analytics, and app performance, Appbrew stands out significantly.

Why Appbrew is the best Shopney Alternative?

Both Shopney and Appbrew build native mobile apps of Shopify stores paper, but they take fundamentally different approaches to turning your Shopify store into a mobile app.

Shopney builds native iOS and Android apps using React Native. Their strength lies in creating multi-themed mobile experiences through their drag-and-drop editor and comprehensive push notification system with multilingual support.

However, despite being technically “native,” many brands report performance lags and bugs that affect the end-user experience. Shopney also misses critical features that modern DTC brands require: AI-powered personalization, intelligent product discovery, advanced promotional capabilities, and native subscription management. 

Appbrew was built specifically for enterprise DTC brands who understand that mobile commerce success requires more than just native apps. Today's mobile shoppers expect AI-powered recommendations, personalized experiences, intelligent search capabilities, and seamless subscription management.

In short, Shopney creates native apps that function well, while Appbrew creates personalized mobile app experiences that actively drive conversions, and increase customer lifetime value.

We switched to Appbrew for our mobile app and I couldn't be happier with the results. The transition process was seamless and the team at Appbrew made sure that everything was set up properly. The app itself is beautifully designed and user-friendly, making it easy for my customers to browse and shop our collections. We're seeing a significant difference in core business metrics thanks to the solid performance at scale.

Chetan Siyal

CMO, Snitch

Read Case Study

1. Native Architecture & App Performance

Both Shopney and Appbrew build native mobile apps, but Appbrew's optimized framework delivers superior performance and scalability for enterprise brands.

• App Size: Shopney creates apps around 50MB, leading to potential drop-offs during install and storage concerns. Appbrew apps are <40MB, resulting in more installs and higher conversion in paid user acquisition campaigns.
  
• Built-In AI Layer: Features like AI Personalization, AI Concierge and AI Skin Analyzer are deeply integrated into Appbrew's app layer, enabling personalized, in-app product discovery.
• Built for extensibility: Appbrew supports deeper SDK integrations like search by image, voice search, and camera-based features that Shopney's architecture doesn't accommodate.
• Performance: Appbrew delivers under second load time whereas despite being technically “native,” Shopney apps are often reported to have bugs and performance lags..

2. Design & Customization

Shopney offers drag-and-drop design capabilities with multiple themes and scheduled theme drops, but Appbrew provides more comprehensive customization flexibility and dedicated design support across all plans.

Appbrew gives you complete design control with complete customization capabilities:

• Dedicated Designer During Onboarding: Every brand gets paired with a designer to create unique experiences that match brand guidelines on every plan.
• Drag-and-Drop Native Editor: Build unlimited custom layouts without template restrictions
• Dynamic UI components: Create personalized interfaces that adapt to user preferences
• Brand-specific themes and designs: Build themes and experiences that go beyond your website's capabilities
• Scheduled Theme Drops: Plan and schedule theme changes in advance to match upcoming sales, campaigns, or seasonal events
• Native Social Commerce: Instagram-style Shoppable feeds integrated seamlessly into your app experience

3. Product Display & Merchandising

Appbrew optimizes every layer of merchandising for conversion whereas Shopney focuses on theme-based product display without advanced conversion optimization.

Appbrew delivers advanced product experiences designed to maximize conversions:
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• Instant image galleries: Native photo browsing that loads immediately without web delays
• Shoppable video feeds: Instagram-style product video feeds that convert browsers into buyers
• Native size guides & fit finders: Built-in fit guides that reduce returns and boost confidence.‍
• One-tap variant selection: Seamless color, size, and style switching without page reloads
• Social proof integration: Reviews, ratings, and user-generated content that builds trust
• Advanced bundling & upsells: Smart product bundles and suggestions that increase order value

Appbrew's smart product pages actively guide customers toward purchases through advanced discounts engines, intelligent upsells, and behavioral triggers. While Shopney products pages lack conversion-focused elements like personalized discount offers and native checkout options that can significantly impact your sales.

4. Integrations & Extensibility

Appbrew supports 120+ native integrations with Shopify Apps and ecommerce tools compared to Shopney's 45 integrations, providing significantly more flexibility for complex ecommerce operations.

Appbrew offers 120+ native integrations across every aspect of mobile commerce:

This integration depth means every tool in your current tech stack works seamlessly within your Appbrew mobile app, creating unified customer data and consistent experiences across all touchpoints for maximum impact.

5. AI-Powered Personalization

This represents the most significant capability gap between Shopney and Appbrew. Shopney has basic push notification features with AI-generated templates (Enterprise only), while Appbrew's native AI layer transforms how customers discover, evaluate, and purchase products.

Appbrew delivers comprehensive AI-powered personalization that creates unique experiences for every customer with:
‍

• One-Click Personalization: Dynamic homepages, banners, and collections based on customer location, purchase history, and Shopify customer tags
• High-value customer targeting – Show special content to customers who spent a fixed amonth in a specifc time frame
• Contextual Push Intelligence: Smart notifications triggered by specific user behaviors and engagement signals
• Cart-based upsell triggers – Unlock discounts when customers reach specific cart thresholds.
• Dynamic homepage personalization – Your homepage changes based on location and purchase history
• Behavioral learning – Your app learns from every customer interaction - what they browse, buy, and how they navigate

Appbrew's One Click Personalization works together to create shopping experiences that feel genuinely personal. Customers receive intelligent product recommendations, get personalized discounts, and receive smart notifications about items they actually care about.

6. App Exclusive Promotions & Discounts

Shopney’s promotion features consist only of App-Exclusive Discounts, offering basic fixed percentage, while Appbrew comes with an advanced promotional engine built to increase AOV and conversion.

Appbrew offers an advanced promotional system designed to increase AOV and maximize conversions:
‍

• Product-Level Discount Visibility: All available coupons and offers prominently displayed on product pages
• Smart Cart Goal Discounts: Automatic discount suggestions based on cart value thresholds
• Centralized Coupon Management: Dedicated discount discovery page with time-limited offers
• Advanced Promotion Types: Buy X Get Y offers, bundle discounts, free gifts, percentage off, and fixed amount discounts
• VIP-Exclusive Deals: Automatic special offers for loyal customers based on previous order value, lifetime value and engagement

Appbrew's promotion engine works intelligently throughout the shopping journey. Customers see relevant discounts on product pages, receive cart goal prompts during checkout, and get personalized offers based on their shopping behavior and loyalty status.

7. User Experience & Engagement

While Shopney provides solid native performance and user experience with multilingual support and push notifications, Appbrew adds layers of intelligent experience features that reduce friction and keep users engaged longer.

Appbrew eliminates friction points while adding engagement features that keep customers active:

Appbrew creates experiences that customers want to use regularly. Every interaction feels instant and intuitive, from social login through AI-assisted shopping to seamless native checkout completion.

⚡ Fast, Frictionless, and Built for Engagement

From sign-up to engagement to checkout, Appbrew removes every roadblock. It’s not just fast, it’s intelligently optimized to convert at every step. Tailored sign-up flow designed to achieve over 45% sign-up rates.

Streamlined Login Experience

8. Native Subscription Management

Appbrew offers native in-app subscription management on all plans whereas Shopney offers basic subscription support through third-party integrations.
‍

Shopney does not include native subscription management capabilities. Customers must navigate through integrated apps or external websites to modify subscription settings, creating friction that increases churn rates.
‍

Appbrew provides comprehensive subscription management allowing users to:
‍

• Pause, resume, or skip deliveries
• Update payment methods
• View next billing cycles
• Modify frequency or items - all within the app

What Today’s Shoppers Expect, Appbrew Delivers:

“Where’s my order?” should never be a support ticket.

Appbrew keeps your customers informed and confident with real-time tracking and alerts directly in the app.
‍
🛍️ Fewer support queries, happier customers, and higher retention

Post Purchase Experience

9. Analytics & Intelligence

Shopney provides standard analytics and push notification insights, while Appbrew delivers AI-powered insights that reveal specific growth and optimization opportunities.

Appbrew delivers AI powered advanced analytics that reveal customer behavior patterns and optimization opportunities:

Appbrew's advanced analytics combined with Milo (AI CoPilot) helps you make data-driven decisions about app optimization, marketing campaigns, and user experience improvements. You can see exactly which features drive conversions and where customers drop off in the shopping journey.

10. Customer Success & Growth Support

Shopney provides 24/7 live chat and email support with dedicated success managers only on Enterprise plans, while Appbrew combines 24/7 human expertise with AI intelligence to identify optimization opportunities that traditional analysis might miss.

Appbrew offers comprehensive customer success on every plan including:

Case Study: Suta’s Migration from Shopney to Appbrew

Suta, a leading fashion brand, switched from Shopney to Appbrew due to incomplete integrations, lack of brand-specific features, inadequate brand design, and numerous bugs.

They unlocked innovative features like the exclusive 'Pre-Drape' functionality, Social & OTP Login, and complete brand customization (achieving perfect visual consistency from colors to fonts).

1. Appbrew implemented deep integrations and custom solutions, such as the 'Pre-Drape' feature, which lets users preview different fabric draping styles before making a purchase. 

2. Appbrew also ensured a uniform brand identity, making sure the app’s colors and fonts were consistent with Suta's aesthetic.

3. The user experience was also enhanced with key features like Social & OTP Login, simplifying sign-ups and enriching user data.

With deep integrations, custom feature development, and unified brand aesthetics from colors to fonts, the app became a powerful extension of their distinctive saree brand.

Shopney vs Appbrew: Which one is right for you?

Shopney remains a solid choice for brands seeking React Native architecture with theme-based design processes and comprehensive push notification features.

However, the lack of AI features, limited integrations (45 vs 120+), and basic promotional capabilities become growth limitations when your brand needs intelligent experiences that drive customer loyalty and revenue.

However, if you're an enterprise DTC brand, Shopney's lack of AI features, limited personalization, basic promotional capabilities, missing native subscription management, and larger app sizes can restrict your growth potential.

Book a demo today with Appbrew.

Last updated on: 26/07/25